Water 'cascading' down a beatuiful waterfall
I am often asked how you can produce social media content for all the different social media websites? Who has the time?
The simple solution I recommend I call ‘Cascading Content’.
All you have to do is create 1 or 2 new pieces of content each month and ‘cascade it down’ like water from a single source cascades down a waterfall.
Write an article or two every month.
Send it to your list as an eNewsletter. It helps you stay top-of-mind with your customers and prospects. You can use Constant Contact or another email provider to send the emails.
Then post those articles on your website. The website can be a WordPress blog, like www.jayberkowitz.com which is inexpensive to put up and easy for anyone with no computer skills to update and add content.
Then post a short update linking to each article on LinkedIn, Twitter, Google+ and Facebook. This is ‘copy and paste’ and can be done in about 10 minutes.
There it is – your Easy-as-Pie Social Media strategy. And all you had to do was come up with one or two original ideas each month.
Photo Credit Flick Grumbler %-|
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